The Undoing Project

As students/practitioners of Cognitive Neuroscience, we are all looking forward to reading this book, by the acclaimed author of Moneyball, The Blind Side, which presents an argument to challenge the notion that humans are rational decision makers.

Brain bias in decision-making, especially in situations of high pressure/high emotion, is a significant focus for executive coaches in this area. Take a look at Goodreads [https://www.goodreads.com/book/show/30334134] for a really robust description of the book and thoughtful reviews from a wide variety of perspectives. Another great place to take a look is the publishers webpage [http://books.wwnorton.com/books/The-Undoing-Project/] which also contains links to some interesting articles on the subject.

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